Allen Yang shares all that went into his decision to walk away from his Head of Product role at no-code pioneer Bubble to found his new startup Liminary. On this week’s episode, get a raw and behind-the-scenes look at all the decisions that go into making such a major life decision.
On this episode, Yang reveals his experience managing family finances, investor relationships, and the emotional weight of entrepreneurship. Learn why collecting experiences across tech giants and scaling startups both empowered and potentially delayed his founder journey.
Yang exposes the raw truth about early-stage fundraising—from critical tactical errors in investor sequencing to the delicate art of story evolution. His journey illuminates the stark contrast between product management excellence and founder leadership, offering invaluable insights for product leaders contemplating their own entrepreneurial leap.
Previously Head of Product at Bubble for five years, Alan Yang helped scale the company into a leader in the no-code movement. His experience spans roles at Google and Better Mortgage before co-founding Liminary, where he's pioneering the future of knowledge work through AI innovation.
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In this episode, we cover:
(00:00) Introduction and background on Alan's role at Bubble
(04:21) Duration and experience at Bubble as Head of Product
(04:35) Initial consideration of leaving to start a company
(06:58) Discussion on personal risk tolerance and career preparation
(13:34) Family considerations and financial planning for startup journey
(17:42) Overview of Liminary and its mission as a cognitive companion
(26:04) Transition from Head of Product to founder role
(31:58) Evolution of fundraising pitch and targeting strategy
(38:56) Marketing challenges and new skill development
(44:50) Lessons learned from fundraising process
(49:57) Advice for product leaders considering the startup journey
(53:14) Closing remarks and contact information
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